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Nov 23, 2024
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2017-2018 Catalog [ARCHIVED CATALOG]
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BUS 300 6 - The Internet: Economic Choices and Business Strategies
This seminar will focus on economic factors influencing consumers to use the Internet and the business strategies employed by firms in this new Internet Era. More specifically, from a management perspective the seminar will include examining the structure of the Internet economy, the major participants, their strategies, current trends and future projects. From an economics perspective the seminar will include examining consumer privacy issues, consumer access issues and unequal distribution of use, as well as economic theory of information search and use of the Internet. Prerequisites: C- or better in ECON 110 and BUS 210 or consent of the instructors. (Not offered 2017 - 2018)
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