2021-2022 Catalog 
    
    Jan 22, 2022  
2021-2022 Catalog

BUS 307 D - Topics: Digital Marketing


.50

Explore concepts of digital marketing in business organizations, including search engine optimization (SEO), digital advertising, email marketing, social media, analytics, optimization, and reputation management. In addition, we will explore core concepts in marketing related to the creation of successful digital strategies.  Pre-requisite: C- or better in BUS 210.  Spring, first module