2017-2018 Catalog 
  
    Apr 19, 2018  
2017-2018 Catalog

Communication Major


The Communication major blends the intellectual breadth of a liberal arts education with a deep understanding of communication strategy and experience in digital media production. With classes in areas such as digital media skills, persuasive communication, and inter-cultural communication, you learn to write and speak with clarity and use communication technology effectively.

All Communication majors gain real experience through an internship, and you complete an in-depth capstone project, mentored by a faculty member.

Communication majors pursue one of three concentrations:

  • Media Production Studies: Focusing on digital media, video, film, photography, and persuasive communication.
  • Organizational, Interpersonal, and Group Communication: Focusing on areas such as conflict resolution, inter-cultural communication, and speech communication.
  • Strategic Corporate Communication: Covering areas such as digital marketing and advertising, public relations, health communication, and political communication.

Learning Objectives


Communication Students will:

  • Develop and improve their interpersonal, group and strategic communication skills;
  • Apply communication theory to real-life situations;
  • Apply methodologies for public speaking and for communication via digital media;
  • Develop a variety of communication strategies across communication with different stakeholders;
  • Create meaningful, collaborative work as a team member.

Major Requirements


Core (required of all majors) - 6.25 units

Lower Level


  • Communication Theory - COMM 100 1
  • Research Methods - COMM 300 1
  • Public Speaking - SPCH 210
  • Digital Media - COMM 300 5
  • Writing Review - COMM 100 2

Upper Level


  • Internship in Communication - COMM 300 7
  • Capstone in Communication - COMM 499
  • Completed internship related to chosen concentration

Concentration


Must choose one, students may not receive more than one concentration (a minimum of 5.0 units):

Media Production Studies


  • Media Effects & Society – COMM 200 1
  • Persuasive Communication - COMM 300 6

Two production electives


  • Radio Production - JOUR 250
  • Photojournalism - JOUR 300 1
  • Screen-Writing - ENG 319
  • Documentary Film-making - SOAN 365
  • Advanced Video Production - JOUR 300 5

One or more additional electives


  • Introduction to Film -ENG 254
  • American Politics & Mass Media -PG 261
  • Women and Media -WGS 300.1
  • Media Law -JOUR 370
  • Photography I -ART 355
  • Graphic Design I -ART 357
  • Magazine Writing -ENG 300.9
  • Beginning Acting - THEA 210

Organizational, Interpersonal, and Group Communication


  • Organizational Communication - COMM 300 8
  • Interpersonal and Group Communication - COMM 300 9
  • Conflict Resolution – COMM 300 3

One diversity elective


  • Inter-cultural Communication – COMM 300 2
  • Race and Gender in the Media - WGS 325

One additional elective


  • Organizational Psychology (or Industrial Psychology –) - PSYC/BUS 264
  • Advanced Speech - SPCH 310
  • Organizational Structure and Design - SOAN/BUS 363
  • Persuasive Communication - COMM 300 6
  • Inter-cultural Communication - COMM 300 2
  • Race and Gender in the Media -WGS 325

Strategic Corporate Communication


  • Marketing Management - BUS 210
  • Digital Marketing – BUS 307 D - 0.5 units
  • Public Relations – BUS 307 B - 0.5 units
  • Advertising – BUS 307 A - 0.5 units
  • Persuasive Communication - COMM 300 6

Minimum 1.50 units of electives


  • Organizational Communication (300 8 - new OWU advanced theory course)
  •  Media Effects and Society (200 1 - new OWU course)
  •  Advanced Speech -SPCH 310
  • Media Law - JOUR 370
  • Health Communication - COMM 300 10
  • Technical Communication - COMM 300 11
  • Political Communication - COMM 300 12