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Ohio Wesleyan University    
2016-2017 Catalog 
  
 
  Sep 25, 2017
 
2016-2017 Catalog

Business Administration, Marketing Concentration, Major


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Professors Gitter, MacLeod, Simon
Associate Professors Bryan, Rahman, Skosples, Yazar
Assistant Professors Breidenbach, Charna
Part-Time Assistant Professor Reulbach, Professor Emeritus Boos

The economics department offers majors in economics, accounting, business administration, finance economics, and management economics. A major in international business is available in conjunction with other departments. (See “International Business ” in this catalog.) Minors are provided in three areas: accounting, economics, business.

Description of Majors

Economics: The economics major emphasizes theory and its applications, along with the institutional makeup of the economy.

Business Administration: The business administration major provides a high-quality business education delivered in a liberal-arts environment that enables students to excel in their chosen field and prepares them for meaningful work and life in a dynamic world.

Finance Economics: This major provides a strong foundation in economics coupled with advanced courses in finance.

Management Economics: This major combines coverage of basic economic theory and its application with management courses.

International Business: (Refer to International Business  in this Catalog). This is an interdepartmental program designed to assist students in preparing for careers abroad or where knowledge of other cultures and languages is useful. Students may not major in international business and economics, finance economics, or management economics. Students who already have knowledge of several areas of the world should major in business administration or management economics if they are interested in this mix of courses.

All six areas of study may include apprenticeship programs that allow students to apply their knowledge in off-campus work. The international business major includes a semester abroad as part of its program. For students whose area of study is North America, this requirement is satisfied by their study in the United States.

Program Requirements

Majors should be declared during the sophomore year. In order to declare one of the six majors or three minors, a student must have either a) a 2.5 cumulative University grade point average, or b) a 2.0 cumulative University grade point average and have earned a B in one course taken in the intended major or minor track. Additionally, International Business majors must meet with the Chair of the department.

Double majors in the department are allowed only if one of the majors is Accounting. Some major/minor combinations are permitted, but a minor in business or economics may not be combined with a major in finance economics, management economics, or international business.

For all majors, it is recommended that the statistics course (MATH 105  or MATH 230  or PSYC 210 ) be completed by the end of the sophomore year. MATH 105  may not be taken for credit after receiving credit for MATH 110  or above.

Students considering a second economics course should consider courses numbered in the 200s.

Only one unit of 495 may be counted and a maximum of two units from 490A, 490B, 491, and 495 may be counted toward any major in the Economics department. BUS courses do not count toward the economics major, and ECON courses will not usually count toward the business administration major.

For all majors and minors in the department, only MATH 105  or MATH 230 , PSYC 210 , and ACCT, BUS, and ECON courses (or their off-campus equivalents) can be used to meet department requirements. All elective courses must be upper-level (numbered 250 or above). No more than one unit of 495 may count for a major or minor in the department. Students must attain a minimum 2.0 grade point average in their major to graduate. Courses eligible to be counted in the major or minor cannot be taken credit/no entry. All pre-requisite courses must be successfully passed with a grade of C- or better to qualify for enrollment in the subsequent course.

A maximum of 13 units of credit in any one discipline (economics, accounting, or business) and 17 total units of credit in the economics department may be counted in the 34 units required for graduation. Additional discipline or department units will result in greater than 34 units required for graduation.

All economics courses (ECON) below the 490 level meet the Social Science distribution requirement (Group I).

A-Levels, International Baccalaureate, Advanced Placement, and Other Credits

Students who pass A-Levels in Economics with a C or better will receive a total of two credits; one for ECON 110  and one general unit of lower-level Economics credit.

Students who pass A-Levels in Accounting with a C or better will receive a total of only one credit, and that will be for ACCT 217 .

Students who pass A-Levels in Business with a C or better will receive a total of only one credit, and that will be a general-unit of lower level business credit.

Information on credit for International Baccalaureate and Advanced Placement may be found in the Academic Regulations and Procedures section of this Catalog.

Students may use a proficiency examination or an advanced placement examination to meet the requirements of ECON 110 . Information on the proficiency examination for ECON 110  will be given during new student orientation. Advanced Placement Rules are listed in the Academic Regulations and Procedures section of this Catalog.

Students who transfer courses to Ohio Wesleyan University should consult with the department chair regarding the appropriate credit to be awarded. If several courses are transferred at less than 1.0 credit, additional courses may be required. For all majors and minors in the department, a majority of the courses must be completed at OWU.

Major Requirements


Students will choose either the Management concentration or the Marketing concentration. Both concentrations require a total of 14 units consisting of the following:

Required Courses


BUS 105 , BUS 210 , ACCT 217 , ACCT 280 /BUS 280  (0.5 unit), EITHER BUS 331  (0.5 unit) or BUS 361  (may only receive credit for one), ECON 110 , ECON 252 , ACCT 348 , BUS 499  (a grade of C- or better in BUS 499  is required), and one of MATH 105  or MATH 230  or PSYC 210 . It is recommended that the statistics course be completed by the end of the sophomore year, as it is a prerequisite for ECON 252 .

Marketing Concentration


(an additional five upper-level units)

Required Courses


BUS 410  and four 0.5 module courses BUS 300 1  – Special Topics in Public Relations (0.5 unit), Digital Marketing (0.5 unit), Marketing Research (0.5 unit), and Advertising (0.5 unit)

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