This course introduces students to the mass media-what they are, how they operate, what role they play in our lives, their history, social effects, and current practices. Subjects covered within this survey course may include: the development and history of mass communication, books, magazines, newspapers, film and motion pictures, the audio recording industry, radio, television, cable, satellite, new communication technology, advertising, and public relations. This course is not required of majors. (Group I)